Blue Bridesmaid Dresses Surge in Popularity After 2025 Grammy Awards
Searches for blue bridesmaid dresses jumped 20% after the 67th Grammy Awards — a trend that’s reshaping 2025 wedding plans. At the Grammy ceremony, celebrities like Sabrina Carpenter, Chappell Roan,…

LOS ANGELES, CALIFORNIA – FEBRUARY 02: Sabrina Carpenter performs onstage at the 67th annual GRAMMY Awards on February 02, 2025 in Los Angeles, California.
(Photo by Emma McIntyre/Getty Images for The Recording Academy )Searches for blue bridesmaid dresses jumped 20% after the 67th Grammy Awards — a trend that's reshaping 2025 wedding plans. At the Grammy ceremony, celebrities like Sabrina Carpenter, Chappell Roan, and Blue Ivy Carter hit the red carpet in eye-catching blue.
According to Glamour, top fashion houses have followed suit. Chanel showcased cornflower and sky-blue designs. Armani Privé featured rich navy throughout its show. Meanwhile, Marchesa and Harbison worked blue into their Spring/Summer 2025 collections.
This color offers perks for wedding parties. It helps calm nerves during busy celebrations. Unlike basic options like black or sage green, blue comes in countless shades to suit every bridesmaid.
Stores quickly jumped on the trend. ASOS, Pretty Lavish, and Ghost expanded their blue offerings. Dress stores JJ's House and Ever Pretty packed their inventory with everything from sapphire to powder blue gowns.
Blue works great in any season and blends naturally with other wedding details, from invitations to flowers. It can make beach weddings feel more oceanic and add class to formal ballroom events. Other popular colors for 2025 include soft purple and terracotta.
The color craze has gone beyond dresses. Wedding parties are creating themes around different blues, from table decor to matching ties. The Grammys have shown how they can shake up wedding fashion.
Since the awards show aired, wedding websites have seen blue dress sales take off. Many have added special sections just for blue wedding wear.